Ministry of women, family and community development supports AirAsia's #GirlsCanDoAnything campaign

BackAug 16, 2017

AirAsia, the world's best low-cost airline, continues to empower young women via its #GirlsCanDoAnything campaign in a collaboration with the Ministry of Women, Family and Community Development today.

The airline hosted a group of 84 underprivileged female students at AirAsia RedQ for a motivational sharing session with AirAsia female pilots, engineers and senior management staff. The students who were invited by the agency institution under the ministry hail from different background and were also given a special tour at the pioneering low-cost airline's headquarters.

Also present at the sharing session were YB Dato' Sri Rohani Abdul Karim, Minister of Women, Family and Community Development; Aireen Omar, CEO of AirAsia Berhad; and Zamani Bin Mohd Rafique, Director of Government Relations at AirAsia Berhad.

Aireen Omar, Chief Executive Officer of AirAsia Berhad said: "Through the #GirlsCanDoAnything campaign, we aim to empower young girls to dream big, to inspire them not to limit themselves and dare to choose their desired career paths in any field. In AirAsia, everyone here stands an equal chance to chase after their dreams. We have female pilots and aircraft engineers soaring high in this male-dominated field.

"We have conducted sessions such as this with over 400 female students, and we are very honoured to be able to work with the Ministry of Women, Family and Community Development to have a special session with the minister herself. By exposing the girls to successful women from various backgrounds, creating a platform for them to chat and mingle with these inspiring individuals, we hope the young generations will understand that girls can do anything."

YB Dato' Sri Rohani Abdul Karim, Minister of Women, Family and Community Development said: "We are pleased to know that AirAsia is also committed to contributing towards empowering women through #GirlsCanDoAnything campaign. It is my great hope that the girls will take the opportunity to interact with many of the successful women here and make their visit a fruitful one. It is also important to develop leaderships and courage amongst these young generations, to prepare them to thrive in the future. Today, women play an important role in economic and country development. We as women should have courage in every step we take, if you think you can do it, then work towards it and do not give up. The ministry will continue to support such initiatives that will benefit women's development, economic development and contribute to the country."

Kick started in year 2016, the #GirlsCanDoAnything campaign is a women empowerment initiative driven by AirAsia to inspire young female talents in realising their dreams. Led by none other than its female CEO Aireen Omar, the campaign features AirAsia female Allstars from various departments and positions as a real example of girls can do anything.

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